This week, Facebook rolled out a heap of additional changes to their Facebook Pages platform. In the midst of writing my heart out in honor of my Dad, and with all my Facebook page growth indicators UP, they took away 15% of my reach in one day.
I learned back in September that relying on Facebook for ANY exposure was stupid, and I diversified. Yet, I still get traffic from Facebook right now, and when they make changes, it is demoralizing to someone who blogs from the heart and makes no money for it.
Thanks to Tricia Driscoll at Critters & Crayons, I found the skinny on a possible workaround FOR NOW. I’ve copied her verbiage below and added some of my own. If you have a Facebook page and have been pulling your hair out, I hope this helps you recapture some of your hard-earned Likers without paying Facebook. If you like my page, following the instructions in the link below will help you see my individual posts, at least in the short-term.
New Changes To What You’ll See In Your Facebook News Feed…If you’ve liked a page, you may not see it unless the page administrator pays to promote each individual post. (And, within six months, you WILL NOT SEE IT EVER unless they pay – that’s my prediction.)
This is a helpful article about how to create lists of pages you would like to include in your newsfeed. I just created mine. If you already Like Andra Watkins – Author #1 THANK YOU, and #2 Please consider adding my page to a list. Here are excellent directions on how to not miss data from your favorite sites (even if mine is not one of them :) http://www.iheartfaces.com/2012/05/facebook-list-pages/
Regardless of what Facebook does in the future, you can help me and other hard working bloggers who are generating content you enjoy by doing any or all of the following:
- Subscribe to my blog by e-mail OR if you have a WordPress.com account, follow it there. If you have been reading blogs simply because you saw them in your Facebook news feed, you can no longer rely on Facebook to show them to you.
- Share individual posts you enjoy with your networks. Three or four shares a month on any platform can make a massive difference for a blogger, whether you have few connections or many.
- If you are a blogger, enable all sharing widgets. Don’t rely on the Facebook one alone. I share lots of content in my Twitter feed, and if you don’t have that widget enabled, I can’t help you as easily.
- If you’re on Twitter, Pinterest, Google+, Stumble Upon or any other popular social media platform, connect with me there. Currently, none of those platforms limit the content you see if you are interested in seeing it. You may access my profiles in those platforms by clicking the highlighted links on each platform name above.
- Explore other platforms. As an individual user of Facebook, you can no longer rely on it to maintain your personal connections, keep track of the people you care about, or know what is happening in their lives. Your individual connections currently see less than 8% of what you post, and that number will continue to fall as Facebook tries to monetize in the wake of its disastrous IPO. Leading social media folks are predicting that Facebook will fold, because regardless of what they’ve tried to do to make money thus far, their per user revenue continues to plummet.
Whatever you do, I want you to know that I appreciate your reading my blog. It is a daily honor that so many people choose to spend time here, to share their stories, to make a community that adds so much to my life. Thank you for being here.